Logo Habits

Focus

Augmented reality

Focus frames the landscape as a normal telescope but at the same time it shows main information of the framed landmarks: from the name of a mountain to the name and age of an archeological find. So, it generates an augmented reality. It is one of the earlier real products in this field and has been installed at the Ancient Theater in Taormina (Sicily, Italy).
Its silhouette retracts an ideal propensity toward the observed landscape.

Client

Protua e Poli.design

tags

year

2007

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PROTOTYPES & process

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