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Window Display

For watch collection

Display for the watches by Nautica, functional to the re-positioning of the brand in a technological and contemporary perspective.

A solution inspired to Wally boats, glorifying the form and ‘hull effects’ of the boat, the shape, the curves, and its storage capacity.

The design has included all possible configurations to get the best opportunities: central window, 3D backgrounds, extensions, etc.

Main materials are: lacquered wood, metal plates, watch supports in fabric.

In collaboration with Giovanardi Spa.


Nautica Watches





PROTOTYPES & process

related works

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